Please enjoy the following excerpt form my Best-selling book, The Translucent Revolution, New World Library, 2005.

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Joe Kresse, with the Foundation for Global Community, is another translucent activist who perceives business as a ripe arena for transformation. He reports that translucent values emerge in businesses when they are willing togreen_shoots question the traditional idea of the bottom line. The more Iago-driven an organization, the more profit determines every decision. “True enough,” says Kresse. “Business does have to make a profit, but more and more businesses are developing multiple bottom lines. In many cases these are People, Environment, and Shareholders.” He observes that all are served best when prioritized in that order. (more…)

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If you’ve watched the television news in the last few months, or listened to the radio, or been on the internet, or looked at a magazine… or even just talked to well… anybody, you must be aware that the general consensus is that this is a time of unprecedented challenge and transition. Economically, that often gets focused onto the United States, but actually in the wider implications, the transition that we are passing through is global.

I’m sure you don’t need me to spell out what that means. Whether we focus on sinking into a global recession–or even depression–or global warming, or peak oil, or the many unresolved political conflicts around the world: whatever parameter you choose to focus on, many people feel today fear that we are sitting on a bus heading over the edge of a cliff. Depressing, isn’t it?

Suppose for a moment that your house develops severe dry rot in the basement. The contractor comes, takes a look and says, “Sorry, there’s nothing I can do. It’s too far gone. Better to tear the place down.” This would be inconvenient, but not the end of the world. Now suppose that it was your neighborhood gone to seed, taken over by… what? Lawyers? Communists? White supremacists? Doesn’t matter. If you don’t like the area where you’re living you can always move to another part of town. Now what about if it was your city, or your state, or even the country? There’s always an alternative. You could move to Phoenix, or Alaska, or even Mexico or Europe. Bali is very nice, too. (more…)